Using Facebook Effectively: A Digital Drum Call

On Friday, April 7, 2017 between 1:15-2:00 p.m. at UVI Research Day in an effort of strategically pooling our resources and networks in order to assist and support each other with our advertising needs. If you missed it, you can still watch my Facebook Live video stream of the round table. Some viewers also joined us from their desk computers or mobile devices.  Simply put, even if you didn’t make it tomorrow, please reply to all with your social media platform ‘handles’ (profile and page names/websites) so that we can all tag each other and share any and/or all upcoming events, activities or offerings. I also have and shared an exciting new toy that could be of use to many of us! Google: Mevo

Official Abstract for UVI Research Day 2017:
Using Facebook Effectively: A Digital Drum Call

Facilitator: DaraMonifah Cooper, ’09 UVI ALUM/Communications (B.A.) & ’16 Full Sail University New Media Specialist (M.A.)
– UVI Cooperative Extension Service New Media Specialist
-WUVI Station Manager
-UVI Communications Professor

Details: Friday, April 7, 2017 between 1:15-2:00pm at UVI Research Day, St. Thomas Campus Sports & Fitness Center

This round table examines social media platform habits, multi-media technology and the vital role these vehicles will play in converting the current use of advertising media in the Virgin Islands. The purpose of this project is to demonstrate how new media technology behaviors affect effective communication and advertising methods. The discussion will also include the methods in which social media and related technology are effecting change based on the current ways people learn and share information.

To achieve this goal, multimedia elements such as video, infographics and text are used. I will be using research-based experiences throughout my role as a UVI Cooperative Extension Agent over the past thirteen years with CES and my experiences over the past years with WUVI, from volunteer to now being it’s Station Manager, as well as training experienced in the New Media Journalism Masters program at Full Sail University over the past two years.

The goal is to create a powerful media network by providing evidence that a thoughtful collaborative effort of creating a viable communication network is needed at the University and throughout the Virgin Islands/Caribbean/Global community.

DaraMonifah Cooper
Station Manager | New Media Consultant
WUVI AM 1090/97.3 FM – University of the Virgin Islands Student Radio Station
Email wow@uvi.edu to share a testimony on Dara’s service!
On-Campus Line: 1(340) 693-1670 | On-Air Call in Line: 1(340) 643-1090
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University of the Virgin Islands

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